Meet Ryan Files
Head of Sales & Marketing
At Superpath, we know growing your business takes more than getting the phone to ring. It takes the right tools, the right people, and the right support.
In the video below, Ryan shares how we've focused on providing you better investment insights and industry partnerships that complement the marketing we provide to help your business make the most of every lead.
Before we introduce our partners though, check out Revenue Intelligence, the latest addition to our ION Marketing Dashboard. It provides industry-leading insights into the actual ROI of your marketing investments.
Then, meet three partners whose services help strengthen your operations, capture more of the opportunities your marketing creates, and build longer-lasting customer relationships. See something that interests you? Ask your CSM!
Introducing Revenue Intelligence
Do you know your marketing ROI?
Our latest ION update, Revenue Intelligence, connects marketing data with info from your FSM (such as ServiceTitan, Housecall Pro, FieldEdge, ServiceTrade, and others), so you can follow a lead from the first call or form submission through a booked job and paid invoice.
That means clearer insight into your overall marketing ROI and returns by channel.
Instead of guessing what's working, we can use real revenue data to make smarter marketing decisions together.
Ask your CSM whether Revenue Intelligence is available for your account and how you can get started.
Meet The Blue Collar Success Group: From Trade Skills to Full-Scale Operations
More calls are great. But what happens once those calls reach your team?
That's where The Blue Collar Success Group comes in. They specialize in coaching and training for HVAC, plumbing, and electrical businesses, helping owners and teams improve leadership, sales, customer service, dispatching, and day-to-day operations.
While Superpath focuses on bringing in qualified opportunities, Blue Collar helps strengthen the people and processes responsible for turning those opportunities into booked jobs, great customer experiences, and sustainable growth.
We've seen how well that can work together. Explore the story above to learn how Paff Electric & Solar reported 70% growth in their service-side business while working with Superpath and Blue Collar.
Want to give your team more support beyond marketing? Ask your CSM about getting started with The Blue Collar Success Group.
Meet Broccoli: AI Tools Built for the Trades
Missed calls, after-hours inquiries, and slow follow-up can turn real leads into missed jobs.
Our partners at Broccoli build AI tools specifically for home services. Their platform can answer calls, book appointments, follow up with leads and open estimates, and help keep your dispatch board full.
We help bring the right homeowners to your business. Broccoli can help your team respond to those opportunities quickly and consistently, including when your office is closed.
Hear about a real Broccoli client's experience in the video above, and be sure to ask your CSM how Broccoli might complement your marketing strategy.
Meet JB Warranties: More Value After the Sale Happens
Gaining a new customer is important. Giving them reasons to come back matters too.
Our partners at JB Warranties offer extended warranty programs for HVAC and plumbing contractors, with parts and labor coverage options that can help protect homeowners from unexpected repair costs.
For contractors, extended protection plans can be another way to stand out during the sale, add value to equipment proposals, create additional revenue opportunities, and build longer-term customer relationships.
That complements the new leads and business growth we help you generate.
Connect with a