The Crew Behind Your Next Big Marketing Move

Superpath’s dedicated home service marketing pros know how to build real-world results.

Talk to a Marketing Expert
The Crew Behind Your Next Big Marketing Move

Superpath’s dedicated home service marketing pros know how to build real-world results.

Talk to a Marketing Expert

/  We’ve got your back  /

Meet the Home Service Marketing Experts Fueling Your Growth

If you’re looking for marketing pros who know your industry inside and out, let’s talk. You won’t find a more committed or approachable group anywhere else. Think of us as part of your team—working together to build the future you’ve been aiming for.

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Our Leadership Team

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a man wearing a suit and tie smiling at the camera
Scott Bell
  • Chief Executive Officer
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a man smiling for the camera
Nathan Yates
  • Chief Financial Officer
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a woman smiling for the camera
Michelle Nieset
  • Chief Production Officer
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a man smiling for the camera
William Stuart
  • Chief Technology Officer
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a woman standing in front of a store
Lauren Anderson
  • Vice President of Workforce Development in Administration
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a man smiling for the camera
Ryan Files
  • Head of Sales
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a person wearing glasses posing for the camera
Terri Matheson
  • VP of Sales
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a man wearing a suit and tie smiling at the camera
Cole Willis
  • VP of Sales
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a woman smiling for the camera
Liliya Sims
  • Digital Strategy Manager
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a woman smiling for the camera
Sierra Harbin
  • Senior Digital Marketing Strategist
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a woman smiling for the camera
Heather Sexton
  • Managing Director
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a person posing for the camera
Mark Kurta
  • Managing Director
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a person wearing a blue shirt
Jordan Jackson
  • Digital Key Account Manager
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a woman in a striped shirt and smiling at the camera
Ana Reaves
  • Key Account Lead
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a man smiling for the camera
Jeff Campbell
  • Key Account Lead
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a woman in a blue shirt
Allison Freeman
  • Customer Success Team Lead
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a woman smiling for the camera
Melissa Lastovica
  • Associate Director of Customer Success
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a woman smiling for the camera
Kelcey Luna
  • Senior Customer Success Manager
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a person posing for the camera
Daniel Warfield
  • Senior Customer Success Manager
Hannah Kasulka smiling for the camera
Hannah Kasulka smiling for the camera
Kate Tillman
  • Senior Customer Success Manager
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a close up of a woman
Chelsi Soley
  • Customer Success Manager
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a man wearing a suit and tie
Riley Qualls
  • Customer Success Manager
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a woman smiling for the camera
Claire Dowachinski
  • Customer Success Manager
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a person smiling for the camera
Lindsay Willis
  • Customer Success Manager
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a woman smiling for the camera
Brooke McGuire
  • Customer Success Manager
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a person smiling for the camera
Archa Dhawan
  • Customer Success Manager
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a person wearing a suit and tie
Lauren Gallardo
  • Customer Success Manager
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a woman wearing a blue shirt
Lindsey Cochran
  • Director of Project Management
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a woman smiling for the camera
Rachel Mahan
  • Lead Project Manager
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a woman smiling for the camera
Christine Bessert
  • Senior Project Manager
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a man wearing glasses and looking at the camera
Burt Hines
  • Senior Project Manager
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a woman smiling for the camera
Abigail Beggs
  • Associate Project Manager
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a woman smiling for the camera
Courtney Holt
  • Head of Creative
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a woman smiling for the camera
Bailey Scott
  • Art Director
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a woman smiling for the camera
Maribeth Thomas
  • Senior Website Designer
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a woman smiling for the camera
Blair Beard
  • Senior Graphic Designer
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a woman smiling for the camera
Kameron Bruner
  • Website Designer
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a woman smiling for the camera
Ally Fiets
  • Website Designer
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a woman wearing glasses
Susane Molina
  • Associate Website Designer
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a man smiling for the camera
Mark Viterbo
  • Associate Website Designer
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a man looking at the camera
Akim Alcazaren
  • Graphic Designer
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Isabella Lööf smiling next to a tree
Ellie Barde
  • Creative Design Assistant
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a close up of a person wearing glasses and looking at the camera
Cheyenne Sawaya
  • Content Marketing Manager
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a woman wearing a purple shirt
Erica Soroka
  • Associate Content Marketing Manager
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a man wearing a suit and tie smiling at the camera
Gavyn Hosfelt
  • Content Marketing Specialist
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a man wearing a suit and tie smiling at the camera
Danny Trifone
  • Content & Social Marketing Specialist
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a man wearing glasses
Logan Carney
  • Senior Content Marketing Associate
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a woman smiling for the camera
Mallory Matthews
  • Content Marketing Associate
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a person wearing a dress
Courtney Smith
  • Content Marketing Associate
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a woman smiling for the camera
Alice Gushue
  • Content Marketing Associate
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a woman in glasses looking at the camera
Kourtney Borman
  • Content Marketing Associate
Steve Sartino
  • Head of Website Development & Support
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a woman wearing glasses and smiling at the camera
Lauren Kapraun
  • Senior Lead Front End Developer
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a man wearing a hat and glasses
Chris Seale
  • Support Desk Manager
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a person wearing glasses and smiling at the camera
Jessica Seale
  • Quality Assurance Specialist
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a person wearing glasses and smiling at the camera
Jason Fleming
  • WordPress Developer
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a man wearing a suit and tie
Brett Bellomy
  • Support Desk Associate
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a close up of a person
Avery Nguyen
  • Support Desk Associate
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a man wearing a suit and tie smiling at the camera
Matt Lacuesta
  • Director of SEO
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a man wearing glasses and smiling at the camera
Michael Harris
  • SEO Manager
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a close up of a man wearing glasses
Muhammad Zaid Mehmood
  • Assistant SEO Manager
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a close up of a person wearing glasses and smiling at the camera
Jodie Rosenstangel
  • SEO Specialist
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a close up of a man wearing glasses and smiling at the camera
Chris Rooks
  • SEO Specialist
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Sam Egan looking at the camera
Moosa Hemani
  • SEO Specialist
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a woman smiling for the camera
Erika Gama
  • Senior SEO Associate
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a man smiling for the camera
Able Holguin
  • Senior SEO Associate
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a woman smiling and posing for the camera
Bruna Cecilio
  • SEO Associate
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a man wearing a purple shirt
Karl Dela Cruz
  • SEO Associate
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a person posing for the camera
Raj Trivedi
  • SEO Associate
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a person posing for the camera
Win Babu
  • SEO Associate
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a woman wearing glasses and smiling at the camera
Ches Forlales
  • Web Dev Assistant and SMM Manager
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a woman posing for the camera
Aira Lapitan
  • Content Creator
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a man smiling for the camera
Alex Berk
  • Director of Paid Media
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a close up of a woman
Katrina Matter
  • Paid Manager
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a man smiling for the camera
Jared Gamer
  • Paid Media Specialist
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a man wearing glasses and smiling at the camera
Gavin Hlinsky
  • Paid Media Specialist
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a man wearing a suit and tie
Gaurav Tonpay
  • Paid Media Associate
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a young man in a blue shirt
Prince Sy
  • Social Ad Specialist
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a person posing for the camera
Ron Guillermo
  • Data Analyst and Lead Scoring
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a person in a blue shirt
Vaska Volcheva
  • Team Support
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a person smiling for the camera
Lauren Hawkins-Berndt
  • Marketing Director
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a man wearing a suit and tie smiling at the camera
Jake Evans
  • Marketing Communications Manager
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a man wearing glasses and smiling at the camera
Don Marks
  • SEO & Content Marketing Manager
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a person wearing glasses
Charlotte Margolis
  • Director of Traffic Management
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a woman smiling for the camera
Kristen Kiernan
  • Traffic Manager
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a man smiling for the camera
Dave Bowers
  • System Administration Director
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a close up of a man smiling for the camera
Greg Hall
  • Product Owner
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a man wearing glasses and looking at the camera
David Ruiz
  • Systems Engineer
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a man wearing glasses and smiling at the camera
JD Antosiak
  • Software Engineering Team Lead
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a man wearing glasses and smiling at the camera
Steve Perry
  • Senior Web Developer
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a woman smiling for the camera
Lauren Gann
  • Human Resources Manager
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a man wearing a suit and tie smiling at the camera
Judson Ricks
  • Controller
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a woman smiling for the camera
Judy Dickey
  • Accounts Receivable Specialist

/  Careers  /

Help Us Build the Future of Home Services Marketing

We’re always on the lookout for driven professionals who understand the value of hard work and delivering real results. If you love connecting with real people and are ready to make an impact for businesses that build what matters, you’ll fit right in.

Check out our open roles and help us steer the industry forward.

View Open Positions

Our ServiceTitan Experts Turn Data into Decisions

We work inside the same platforms you do—using real-time data to drive smarter decisions and stronger ROI.

We’re Trained to Move Your Business Forward

We log hundreds of hours each year training on what’s new in your industry and ours. That way, you can focus on your team, your customers, and your goals.

We’ve Built Proven Playbooks for Home Services

Our team is packed with industry insiders fluent in what drives results, using field-tested strategies to help you grow.

We’re Trusted by 500+ Home Service Companies

We don’t just work with the trades—we specialize in them. With decades of combined experience and over 500 home service businesses served, we understand what it takes to grow in a competitive market.

Don’t settle for marketing as you know it.

Get hard-earned know-how and growth tactics backed by data—not guesswork.

Put Your Business on a Superpath

/  What to Expect From Us  /

Questions Home Service Businesses Ask Before They Grow

Whether you’re looking to grow your trades business, need to fill a suddenly empty dispatch board, or are fed up with marketing that doesn’t deliver, you likely have questions about working with Superpath.

  • “How will you generate leads for my business?”
  • “What kind of ROI can I expect from your services?”
  • “My dispatch board is empty, we really need calls. What’s happening?”
  • “How often will I see reports on my campaigns?”
  • “Do you have case studies from other HVAC/plumbing/electrical businesses?”
  • “What makes Superpath different from other marketing agencies?”
  • “How long before I start seeing results?”
These are all great questions that deserve straight answers.

Our approach starts with understanding your specific service area, target customers, and capacity needs. We create custom strategies using proven channels like Google Ads, SEO, and targeted social campaigns that match your busy and slow seasons.

You’ll receive comprehensive reports through our ION platform that show exactly how many leads, calls, and booked jobs came from your marketing investment. These reports tie directly to platforms like ServiceTitan and Jobber, so you see true ROI.

We stand behind our work with a simple promise: we keep refining until we deliver results. Most clients see initial lead increases within 30-45 days, with compounding growth as strategies mature.

Trade Secrets: Get the Latest Marketing Insights

Our take on what matters in home services marketing—and how to use it to grow.

Search Engine Optimization (SEO)
Why Every Small Business Should Use Google Business Profile
General Digital Marketing
Comparing Intent-based and Awareness Marketing
Home Services Digital Marketing
Why You Need a Home Services Marketing Specialist
Let’s get to work.The trades are built on skill. Growth is built on strategy.

Book a consultation with an industry expert and put your business on a Superpath today.

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Connect with a Marketing Expert
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Let’s get to work.The trades are built on skill. Growth is built on strategy.

Book a consultation with an industry expert and put your business on a Superpath today.

Connect with a Marketing Expert
Get in Touch Now.

Take the first step to better marketing results and a more transparent agency experience

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