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Digital Marketing Services for Basement Waterproofing Companies

Book more waterproofing appointments and grow your customer base with a marketing team that knows the basement waterproofing industry at Superpath.

Digital Marketing Services for Basement Waterproofing Companies

Book more waterproofing appointments and grow your customer base with a marketing team that knows the basement waterproofing industry at Superpath.

/ Targeted. Transparent. Effective. /

Get More Basement Waterproofing Leads with a Marketing Team That Understands Your Industry

Are you a basement waterproofing contractor looking to book more crawl space encapsulations, sump pump installs, and foundation crack repairs? At Superpath, we help waterproofing companies attract more leads, win more bids, and grow through smart, targeted digital marketing.

Whether you specialize in interior drain systems, exterior membranes, dehumidifiers, or structural repair, our marketing team connects you with homeowners actively searching for reliable solutions. With 17+ years helping trades grow, we’ll help your business stand out and succeed.

You handle the water problems – we’ll handle the online traffic.

Search Everywhere: Be Found Wherever Homeowners Are Looking

Homeowners don’t only use Google. They ask ChatGPT, scroll Facebook, watch YouTube, and check local directories. Our “search everywhere” strategy puts your brand in front of ready-to-hire homeowners across every major platform.

We help waterproofing contractors get discovered on:

Google Search & Google Maps for searches like “basement waterproofing near me,” “crawl space encapsulation,” and “foundation crack repair”

Facebook & Instagram for before/after galleries and homeowner education

ChatGPT, Gemini & voice assistants (Siri, Alexa) for conversational searches

Bing & other engines for extra reach beyond Google

Review platforms & local listings to build trust and drive referrals

When homeowners are worried about water in the basement, we make sure your company is easy to find.

"Superpath has helped us by being a true partner. I am totally involved in the strategy, and they are committed to getting results and growing my business."

"Since partnering with Superpath, our residential business has grown significantly. In April, non-new construction revenue jumped 40% year-over-year. That’s nearly $1 million in added sales and 35% of total profits. Superpath helped us focus on more profitable work—and it’s paid off."

a group of people standing around a bus
logo, company name

“Superpath has completely transformed our business operations. Their technology helped us streamline processes and make data-driven decisions more effectively."

logo, company name
a police car parked in a parking lot

"Superpath has helped us by being a true partner. I am totally involved in the strategy, and they are committed to getting results and growing my business."

"Since partnering with Superpath, our residential business has grown significantly. In April, non-new construction revenue jumped 40% year-over-year. That’s nearly $1 million in added sales and 35% of total profits. Superpath helped us focus on more profitable work—and it’s paid off."

a group of people standing around a bus
logo, company name

“Superpath has completely transformed our business operations. Their technology helped us streamline processes and make data-driven decisions more effectively."

logo, company name
a police car parked in a parking lot

/ Always in Front /

Drive Quality Leads with Paid Ads That Work

Basement waterproofing jobs can be urgent – and competitive. Paid ads help you reach homeowners the moment they’re searching for solutions, comparing contractors, or requesting quotes.

Superpath manages high-performing ad campaigns on:

Google Ads

(Search, Display, and Local Services Ads)

Facebook & Instagram

(Great for before/after visuals & education)

YouTube & Bing Ads

(Expand reach & drive awareness)

We target high-intent keywords like “basement waterproofing,” “sump pump installation,” “crawl space encapsulation,” and “foundation crack repair” to turn searchers into calls, form fills, and booked inspections.

a laptop computer sitting on top of a table

/ Our Marketing Technology /

Track Your Results with the ION Dashboard and CRM Integration

We make it easy to see your results. The ION Dashboard gives you 24/7 access to campaign performance, lead tracking, call logs, and form submissions.

We also integrate with CRMs like Service Titan and Housecall Pro so every lead flows directly into your sales process. You’ll also have a dedicated Client Success Manager to review results and make sure your marketing is driving growth.

Rank Higher in Search with Local SEO

When a homeowner looks for waterproofing help in your area, you should be one of the first names they see. Our local SEO program keeps you competitive.

We optimize your business for local search by:

Updating & managing your Google Business Profile
Building consistent listings across trusted directories
Encouraging & responding to reviews from happy customers
Creating service & city landing pages for all areas you serve

We track rankings, monitor competitors, and send monthly reports so you can see real progress.

/ Your Online Advantage /

Superpath Builds Basement Waterproofing Websites that Convert Visitors into Customers

Your website should prove your expertise and make it simple to request an inspection. We design fast, mobile-friendly websites that highlight services, results, and reviews.
We build waterproofing websites with:

Pages for basement waterproofing, crawl space encapsulation, sump pumps & foundation crack repair
Before/after galleries & testimonials that build trust
Clear CTAs like “Request an Inspection” and “Get a Quote”
Clean, fast design that looks great on every device

Your site will look professional – and work just as hard to bring in leads.

/ Built for Waterproofers /

More Jobs, Less Stress

You manage crews, materials, and homeowner concerns. Let Superpath handle the marketing. We’ve helped hundreds of trades grow through simple, effective strategies that generate real leads.
With Superpath, you get transparent reporting, helpful guidance, and a team that understands basement waterproofing.

a man wearing glasses and smiling at the camera
Let’s get to work.Ready to Grow Your Basement Waterproofing Business?

Superpath is your digital marketing partner for basement waterproofing, crawl space encapsulation, and foundation repair. We’ll help you get found, get hired, and keep your schedule full.

Let’s build your business, one lead at a time.

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